each keyword should have its own optimised page

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eg macro computers

Macro_computer

page name
title tag
<h1> tag  you can do <h2> tag aswell
first word

macro computer

last words/finish content

macro computer

NB 6% should be keyword rich (6% should be keywords) in page, also make some of the key words italica and bold, possible underline

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bigfest term on net, discount holidays

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most people go after the first 1 - 5 popular keywords, this accounts for %50 of sales.
i should go after the 6 - 20 popular keywords.

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keywords can be figured out by using google's assistant keyword tool, this will list the keywords used for a particular term. (use for above)

SEO elite, ie SEOelite.com can be used to find out where everyone lists there sites.

inbound links help significantly (make a blog and put a link to the site)
outbound links can help aswell

people get more concerned about white space, dont have to much.